To support companies in the area of Småland to expand their business on the international arena, FolkochForm was asked to create a communication concept and a visual identity.
The concept Beglobal.nu (be global now) was the solution to a very complex assignment. The project was a collaboration between the initiator Almi Företagspartner AB and partners like Business Sweden, Enterprise Europe Network, EKN and Science Park.
FolkochForm came up with the name and the partnership strategy. After a few years in practice, the concept has proved to be strong, consistent and very useful for all participating parties. And yes – it helps Swedish companies to be more global.
The good news is that the project has turned out to be extremely successful for all parties and the Swedish government has approved another 3 year financial continuation of the project.